Thursday, March 31, 2011

"Artist Management for the Music Business" 2nd edition publishes

Focal Press, the global leader in media technology publishing, is proud to announce the publication of "Artist Management for the Music Business," 2nd Edition, by Paul Allen. This updated edition prepares readers for the realities of directing the careers of performers in the risky but rewarding music business by providing clear, in-depth information on what to do as an artist manager and how to do it. The book also helps prepare the reader for a successful career as it looks at the application of classic management theory to artist management. " Artist Management for the Music Business," 2nd Edition, contains key industry insights for both new and experienced artist managers, exclusive planning and management tools and successful career strategies for managers and the artists they manage. Allen's book includes artist manager profiles, an exclusive and detailed template for an artist career plan, and samples of major contract sections for artist management and record deals. Updated information, including a directory of artist management companies, is always available at the book's companion website, www.ArtistManagementOnline.com. "Artist Management for the Music Business" was written by Allen for professionals in the record industry seeking insight into the field of artist management, as well as for students studying music business or industry programs. Also newly released by Focal Press is " The Art of Music Publishing: An Entrepreneurial Guide to Publishing and Copyright for the Music, Film and Media Industries" by music industry veteran Helen Gammons. The guide provides a ‘hands on’ perspective to the exciting, high-risk, high-reward music business, with topics covering: understanding the role of the publisher, copyright, managing rights, income streams and contracts. Gammons' book looks at how, when and where income is generated in all the current areas of business, as well as exploring all the areas of music publishing that are available, the new industries offering new income streams and the business models that are developing. Book Details: "Artist Management for the Music Business" 2nd Edition. By Paul Allen. ISBN: 9780240815015 / e-ISBN: 9780240815022 / paperback; 290 pages / Price: EUR 25.99/USD 34.95/GBP 21.99 "The Art of Music Publishing: An Entrepreneurial Guide to Publishing and Copyright for the Music, Film and Media Industries." By Helen Gammons. ISBN: 9780240522357; e-ISBN 9780240522364 / paperback; 208 pages / Price: EUR 25.95/USD 34.95/GBP 21.99 About the Authors: Paul Allen is an author, college professor and veteran of the radio, television, political management and music business industries. He earned his B.S. in business management from the University of Tennessee and was awarded the M.B.A. with an emphasis in marketing from Middle Tennessee State University. Allen's career has included work in the radio and television industries, as well as holding the position of executive director of Country Radio Broadcasters, Inc., an industry trade association. He is author of the top-ranked and hands-on book, "Artist Management for the Music Business," now in its second edition. He is a contributing author to the industry guide, "From Demo To Delivery," and is co-author of the defining recording industry book, "Record Label Marketing." His artist management website, www.ArtistManagementOnline.com, tops Google.com’s list on the subject of artist management. Helen Gammons, MBA, has three decades of experience as International Creative Director and Business Affairs for leading music industry companies, responsible for music publishing, music supervision, synchronization, licensing of songs and masters, business affairs and artist development. Helen is currently Head of Business Studies at the Academy of Contemporary Music (ACM) in the UK (www.acm.ac.uk ), Executive Director of Planet Audio Group www.planetvideosystems.co.uk , including www.rotolight.com and Executive Producer on forthcoming Hollywood movies. Helen also advises music companies as a business mentor for www.rockstargroup.co.uk.

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